Designer Highlight: Lily Lasuzzo of Lavender and Mint

Wednesday, July 9th, 2014

For the second installment of my interview series, I was honored to interview Lily Lasuzzo, who is a graphic designer in Houston, Texas. She owns Lavender and Mint, which is a bespoke invitation and retail stationery boutique, specializing in graphic design for custom wedding invitations, announcements, birthdays, parties, baby showers & exquisite social stationery. Lily did my business cards, and I couldn’t have been more impressed with her skill as well as her kindness! Let me introduce you to Lily and Lavender and Mint.

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Since you are originally a California girl, tell us what you love most about Texas?
The trees and the rain! I can do without the heat, but the oak trees in my neighborhood and the sounds of the rain when it pours through them is something I had never experienced before. There is something really calming about it – almost like waves crashing.

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Who has been your greatest professional or personal influence?
When I lived in LA and was producing movie trailers, my boss, Matt Brubaker, taught me so much about how to manage creative projects. I definitely consider him my mentor and someone who I think has such an amazing understanding of how to be creative while still giving the client what they want.

Where do you find inspiration for your work?
Everywhere. I love type and patterns. Fabric swatches are a great go-to for color ideas, and oddly enough the labels and packaging in the grocery store always make me want to get back to the computer and start designing. I love that brands really focus on use of color and type and everyone is getting creative!

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What is your favorite thing about being a graphic designer?
I have always loved learning new things, and because the software that I use is always changing, I feel like I am constantly learning new things. There is always something new to try. I never get bored.

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Do you have a favorite project that you’ve worked on?
I recently did a baby announcement that was a photo on the front and letterpress on the back. Super simple. My favorite part about it was the typeface I used and the color of the ink. I decided to tint the ink with a hint of blue so at first glance it looked like a blind press (no ink) but when you really looked at it there was this subtle, soft blue that was just so sweet.

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Your wedding has been featured on Style Me Pretty and was so thoughtfully designed! What advice would you give a soon-to-be bride or anyone that’s searching for a custom invitation suite for their event?
I had such an amazing time working on the overall design for our wedding. I always tell brides that your wedding is such a representation of you and your fiancé and it can be fun to make it feel like your very own brand. I think a cohesive design from start to finish is key. By taking the time to think about the wedding as a brand, it forces you to perfect your design aesthetic and focus on curating invitations, flowers, music, linens, rentals etc. I think traditionally people feel like a monogram is the way to achieve the cohesive feel, but I think you can really tie everything together in a variety of ways: artwork, color, typeface, paper stock, ribbon etc. A monogram isn’t for everyone but that shouldn’t stop you from creating something that you carry through everything from a visual point of view.

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How would you describe your style?
French California. I am casual but I love a little edge.

What is your favorite room in your home?
My living room. People always tell me it feels like California. It has seagrass, blush drapes, a tufted linen sofa with velvet pillows.

What is one item you can’t live without?
That’s a hard one! Haha. I would have to say good bedding. It’s key to a good nights sleep.

What three things are you currently loving?
Blush Cotton Paper with a deckled edge
Brass Hardware
Napa landscaping – olive trees mixed with climbing roses.

 

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1. Outfit: Boyfriend shorts, Isabel Marant boots, Isabel Marant top
2. Meal: Grilled swordfish
3. Color: Blush
4. Drink of choice: Rosé
5. Your go-to item for entertaining: Cheese plate
6. Flower: Peony
7. Destination: Amsterdam
8. Guilty Pleasure: Anything on E – hey, I’m from LA, I have to get my celeb fix somewhere :)

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So hop on over to t Lily’s website-www.lavenderandmint.com- and if you’re in the Houston area, visit her adorable boutique that carries everyday social stationery, greeting cards for any occasion, wrapping paper, calendars and journals–just to name a few!  And you may even get some bubbly while you’re there!

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One Response to “Designer Highlight: Lily Lasuzzo of Lavender and Mint”

  1. On July 11th, 2014, Ppoff said:

    She is amazing! Very creative, talented, the best!

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